Sony KE37XS910 37-Inch WEGA HDTV-Ready Flat Panel Plasma TV

Product Review

Sony's 37-inch plasma HDTV brings you better entertainment through its WEGA engine system picture enhancement, virtual surround sound without rear speakers, and 3:2 pulldown, which reassembles the frame sequence of your original film-based content from DVDs to more accurately reproduce the original 24-frame-per-second material.

The KE-37XS910 looks sleek, with its 16:9 widescreen glass-panel design and integrated 15-watts-per-channel speakers. Its high-contrast screen features a double anti-reflective coating to minimize unwanted room reflections. TruSurround Sound SR 3D Audio processing creates the effect of surround sound using only the two built-in speakers. What's more, it eliminates the need to sit in the "sweet spot" where the audio sounds best, ensuring that any seat in the house is a good one.

For watching multiple sources simultaneously, the TV features both picture-in-picture and flexible picture-and-picture, with which you can have two resizable windows running simultaneously. It also automatically adjusts to wide/widescreen modes.

The KE-37XS910 features an Enhanced Memory Stick Media slot, so you can insert a Sony Memory Stick directly into the TV to display images from your digital camera or play MP3 audio or MPEG1 video--without needing to connect your camera or MP3 player. Looking at photos couldn't be easier.

Convenient channel features include auto programming, favorite channel preview, and Progam Palette presets. The onscreen display menus are available in English, Spanish or French, and the TV can display closed captioning for the hearing impaired or for any time you want to watch silently. The TV also features a sleep timer, V-Chip technology for parental control, and color temperature adjustment.

The unit includes a built-in NTSC tuner, so it doesn't need any external hardware to be used as a television. A direct DVI (digital video interface) HDTV connection ensures that through digital transmission of HD signals from external devices featuring a DVI connector, images retain their fullest quality. The set also has HD component-video and S-Video inputs for connecting a DVD player or other high-resolution device, an RF input for connecting a VCR, and composite-video inputs for connecting a camcorder or video game. Its audio outputs include a separate subwoofer feed. Audio and video inputs are located on both the front and the back of the TV for easy access.

What's in the Box
TV, owner's manual, Cosmetic Design remote control RM-1001, 2 AA batteries, and stand or wall bracket depending on configuration.

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